New Video: The Weeknd Feat. Drake “The Zone”



 

My OvO boys come together for The Weeknd's much talked about visuals for "The Zone", from his new album Trilogy dropping November 13th. The duo filmed the video in January, as it had originally appeared on his mixtape titled Thursday. His Trilogy album will include his three mixtapes House of Balloons, Thursday, and Echoes of Silence with each carrying the weight a brand new song.

 

                                                                  XOXO

Nas & His Dad's GAP Ad "Love Comes In Every Shade"

 

Nas and his Daddy Olu Dara are two of the beautiful new faces of the newest GAP ad  “Love Comes In Every Shade”, the ad is part of GAP's larger 2012 holiday campaign. The Life Is Good rapper and his father appear in “Fatherly Love" a 30 second commercial for the ad, that you can watch below. Nas announced the beautiful ad by tweeting this......

 



 

                                                      XO

Video: Ryan Leslie - Dress To Undress You

 I am a little late with posting this video BUT I have became an addict of the visuals just as much as the song since it dropped, so I had to post. The fifth in a series of 10 videos from Ryan Leslie making up the Les Is More visual album, you can pick up the album Les Is More that dropped October 22nd in the U.S. and October 26th in Europe. Shout out to Evan Rogers for the documentary footage of this video....an Incredible Genius as usual!                                                     XO

New Music: Swizz Beatz Feat. Chris Brown & Ludacris “Everyday Birthday”

 

The multi-platinum producer Swiss Beatz calls on the help of C. Breezy and Ludacris to celebrate birthdays everyday for his new effort "Everyday Birthday". The video for the Taj-TPK directed visuals will make its world premiere this Sunday at 11 a.m. EST on MTV2.

 

                                                                                                                  XO

Drake's Graduation Speech (Video)



 The recent high school diploma recipient Drake recently took the stage at Toronto’s Jarvis Collegiate Institute to give an incredibly humble speech dedicated to his Mother. This makes me super proud and ubber emotional. During the speech the Hip Hop genius says "I reached a point in my life where I realized there aren't material things that can give me the excitement that I'm looking for, there's a void there's a gap in my life that I needed filled and I needed to sit and think long and hard what that it was and it was the fact that I left a gaping hole in my story of following through". "Sometimes its about going there not getting there, sometimes its the journey that teaches you a lot about your destination". He ended his speech with saying "I think I'll sleep better tonight knowing that I found a way to follow through". Such an incredible human being he is and it goes to show no matter a person's circumstances, some people still in fact do work hard to achieve the things they desire.                                                                XO

Future & Drake Work On New Material (Video)



After Future brought the OvO King Drake out at Howard's Homecoming concert they flew back to ATL to work on a new effort. The new material did not make the cut in time for Future's upcoming album Pluto 3D, but hopefully we will hear it real soon. Drizzy did rave about Future's work ethic and revealed the two have recorded to a song produced by Boi-1da. I was so excited seeing this video because the duo performed "Tony Montana" and Drizzy's verse in that song was my favvvvvv.                                      XO

Throwback Thursday: Mase - Welcome Back



 I knew what my Throwback would be with the chaos of this last week and it leaving me no time to post, when I finally got back from all the adventures I have been on. Mase's "Welcome Back" is suitable for the occasion to welcome me back into my zone as I post away. The song welcomed Mase back to the game in 2004 after a 5 year break and was from his third album also titled Welcome Back. The song was just one of twelve tracks from the album that did not contain profanity or explicit lyrics after Mase had developed his newly Christian persona. I have said it before and I will say it again I love his style and the way he sounds is incredible, I hope the future holds new efforts and material from him.                                             XO